Archive for the ‘Branding’ Category

Keys to Launching a Successful IoT or Smart Home App

Posted on by David Crawford • Leave a comment

Ever since the IoT exploded onto the scene and Smart Home devices hit the market, they have been transforming the consumer electronics world and disrupting industries ranging from retail to business and even health care. By the year 2025, there will be more than 75 billion connected devices, according to Statista, proving that this is…

Good design and the smart technology accelerates business growth.

Posted on by David Crawford • Leave a comment

Roket is almost two years old. During this time, we have been fortunate to collaborate with more than 50 clients. They include small startups, growing brands, and a billion-dollar corporation or two.

Branding UpPrize: The BNY Mellon Social Innovation Challenge

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Roket was selected by The Forbes Funds to deliver the BNY Mellon Social Innovation Challenge to market. We jumped at the opportunity to put our firm’s entrepreneurial experience and brand skills to work to advance purpose-driven innovation in the Pittsburgh region. UpPrize applies a new approach to community problem solving by supporting entrepreneurs whose technology had…

How to Find, Capture, and Utilize Inspiration for Branding – Pittsburgh

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Company Branding Starting on a new brand is exciting. The visual possibilities are endless, and the outcome is unknown. Because of this, it can also be overwhelming. To help you and your team move quickly toward the most appropriate solution, you’ll want a process for finding, capturing, and utilizing inspiration. Inspiration comes in the form…